Wednesday, February 6, 2019
Registration Open & Breakfast
Opening Keynote: The Experience Renaissance
Keynote: The Experience Economy
Expert perspective: Joe Pine, author of the best-selling book: The Experience Economy
Joe Pine Podium
Keynote: The Science of Product Experience
Robert Schwab Podium
Myer is Australia’s largest and oldest department store. While this has been Myer’s traditional strength, it also raised challenges which had to be overcome to ensure a successful implementation of a PIM. How did Myer as a department store ‘think outside of the box’ to maximise the true potential of the Akeneo PIM solution? What were the business benefits that resulted from using Akeneo customisations and the widgets developed?
Breakout session: Google: Retail Industry Trends and Imperatives
Google Podium Business
Nolwenn Poirier Atelier Technical
Lots of people out there love to talk about the number of products. But did you know that it’s not an accurate representation of your catalog size at all? We conducted a study on this topic and the results are quite revealing! This session will review the new Catalog Volume Monitoring tool in Akeneo PIM and explain the results of our study.
Adam Beatty Atelier Technical
Managing product information across an enterprise can be a challenging and often opaque process that impacts a large cross section of your business. A successful PIM project must be strategic; and begins by building a strong foundation outside of Akeneo before a single product is ever loaded. During this session we’ll examine the delicate balance of people, process, and planning necessary to implement Akeneo and master your management of product information.
Frederic Deplanque Podium Business
Grundfos is a B2B supplier of pumps and related equipment doing business worldwide. Since 1945 Grundfos have honed their skills to produce the perfect pumps - pumps which can move liquid to where it should be, using as little energy as possible, making a real difference for the people and the world we live in. Grundfos is embarking on a digital transformation and expanding from its multi-country print catalogs to also create standard exports to better serve its customers. Join us for this session where Grundfos will explain their business environment and how the Akeneo PIM has helped enable this transformation.
Brad Johnson Atelier Technical
To truly deliver a great product experience, Akeneo PIM includes the PAM (Product Asset Manager) to manage images and digital assets. But if you also have a dedicated Digital Asset Management (DAM) system, why not exploit its capabilities as part of your PXM solution? In this session, we'll explore DAM/PIM workflows, ideas for integration, and some ways that you can leverage the PAM and DAM together to bring additional efficiency to your PIM & PXM processes.
Amandine Marousez Podium Business
Zodio, part of Groupe Adeo, is undergoing a transformation in their business. Zodio has historically used the web as a place to inform customers prior to visiting and buying home goods in-store where the customer experience is strong. Part of this transformation includes a move to eCommerce to drive expansion into new markets and locales, as well as a corporate-led convergence of products and teams. In this session, Zodio will describe their journey and vision to recreate their in-store experience as a compelling online experience.
Camille Fant Atelier Technical
Akeneo Onboarder is designed to help retailers easily acquire product information from suppliers. This session will offer a more detailed look at how the Onboarder works, what problem it solves, and what's planned for future Onboarder releases.
Project Award Videos
Port de la Conférence on the boat “La Patache”
Thursday, February 7, 2019
Registration Open & Breakfast
Virginie Blot Podium
Product Experience Management is all the rage in 2019, as PIM is elevated in importance in delivering a great experience. But how do you get there? What transformation needs to take place? In this session we'll discuss what it takes to move from PIM to PXM.
Once your product content is set in the PIM, what's the best way to syndicate it? Emile and Emeka from Productsup will discuss the current state of the market, provide a deeper look into the product content integration and syndication challenges faced by retailers and brands, and offer actionable insights.
Josh Williams Podium Business
Petra Industries, a consumer electronics distributor, faced challenges bringing in product data from hundreds of manufacturers and then providing that data to thousands of customers with different requirements. Petra had product data distributed between multiple databases and spreadsheets, with no centralized access or source of truth.
In this session, learn how Petra utilized PIM to standardize the import process, create a central source of truth for all product information, and generate unique product feeds for customers.
Benjamin Gouraud Atelier Technical
As the number of PIM users in your enterprise grows, security, user access and permissions increase in importance. Recent enhancements to the PIM to support single sign-on and SAML make a more secure PIM environment and facilitate user management in your growing PIM community. Come to this session to hear about these exciting new capabilities!
Steven Bailey Podium Business
Based on AOE’s OM3 platform, AOE implemented a scalable digital marketplace for shopping malls at airports. The previously time-consuming manual product maintenance was significantly simplified and automated through the integration of Akeneo PIM as a central PIM system – with higher data quality and shorter time-to-market. The product range is controlled by the retailers themselves, giving them full control over the products they offer on the marketplace. In this session AOE will survey the omnichannel commerce challenges and opportunities in airport retail and discuss how Akeneo PIM plays a key role in handling pricing and brand rule management that is critical in the airport and luxury brand environment.
Delphine Raymond Atelier Technical
Have you ever wanted to manage entities related to products, but that aren't exactly products? Then this session is for you! We'll go into more detail on our new reference entity feature and describe - and demonstrate - what's possible to help you craft more compelling product experiences.
Breakout Session: Urbanara - Building a scalable plug & play solution for direct to consumer brands
Dr. Robert Wagner Podium Business
Nadav Ruppin Atelier Technical
Will robots and smart devices take over the world? We don't know. But we do think machine learning and AI can make the product enrichment process more productive and assist with product findability, all with an eye to better product experiences. This session will present new ML & AI based capabilities you'll want to leverage in your pursuit of more efficient PXM.
Breakout Session: The omnichannel experience and transformation at a leading European luxury brand
Nelly Linard Atelier Technical
Julia is our beloved persona who represents the marketers and catalog managers who use Akeneo PIM every day. Adopting the PIM can be a big change for some, and will forever change the way product data management is conducted. This session will cover strategies for ensuring your team of Julias are prepared, are able to adapt the PIM for changing business strategies, and getting the most out of the new PIM process in your enterprise.